Back to School Marketing REFRESH

Here’s How to Install A Back to School Campaign Into Your Marketing And Have It Generate New Subscribers For You Every Month Without Spending Money on Ads or Learning How To Make TikToks!  

As a children's author, you know that back-to-school season is a great time to grow your email list in anticipation of Q4 - the biggest sales season of the year.

But with so many other people competing for attention, how can you stand out from the crowd and make sure your content is what parents and teachers pay attention to?

The secret is to create a successful back-to-school marketing campaign that doesn't require you to spend a dime on ads, and to implement it in as easy a way as possible. 

Why not use proven strategies that will help you generate new email subscribers every month and increase your profit without breaking the bank!?

Here's how:

  • Use your Existing Network Start by reaching out to your current subscribers, fans, and followers and ask them to spread the word about your promo. Offer them an incentive, such as a discount code or a free gift, for every new person they refer to you.  

  • Partner with Schools and Libraries Contact local schools and libraries and offer to do a reading or a workshop for their students. This will give you exposure to a new audience and help you build relationships with educators and librarians who can recommend your books to their students.

  • Create Valuable Resources Instead of relentlessly selling the one and only book you’ve published, use it as a springboard and create resources for parents and teachers. (lesson plans, Bingo, or a reading guide for teachers/homeschoolers)

  • Engage With Your Audience Use social media and email marketing to stay in touch with your audience and provide them with valuable content, resources and ideas. Ask for their feedback and encourage them to share their thoughts and experiences with your books.

    Get a jumpstart on the above strategy by using the Back to School Refresh Pack - PLUS it's pay what you want #winning


In it, you get:

  • 🎉 Step by step guide walking you through everything you need to do to set up your marketing campaign
  • 🎉 Theme Ideas
  • 🎉 Promotion Ideas
  • 🎉 Canva Back-to-School keyword cheatsheet
  • 🎉 Social Media Audit form (you have to know where you've been to see where you'll go!)
  • 🎉 Content Calendar to organize yourself properly
  • 🎉 Email templates
  • 🎉 Social Post templates

More of a visual person? Watch the video to see what's included!

 

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